RAP RESEARCH FORUM 2024

AI and Research: Convergence Points

The rapid adoption and encroachment of generative AI, machine learning, and natural language processing is impacting multiple areas of our personal and professional lives. How, specifically, are these technologies impacting the research sector? What parts of the research process have become more efficient, and what key research tasks, might be displaced? Could it be that researchers or analysts might even be replaced? How can current or prospective researchers prepare themselves to adapt to the changing research landscape?

Panel Speakers

Paul Acerbi

SVP Canada Client Organization | Ipsos

The Ipsos Client Organization is focused on working with selected client organizations to help build their business and achieve their objectives. Client officers are responsible for connecting the dots between the different stakeholder groups in both the client and the Ipsos organizations, providing context, meaning and facilitating action all with the goal of augmenting the value Ipsos delivers.

Paul joined Ipsos in 2020 in Canada where he has worked primarily with CPG clients; providing advice and information support. Prior to joining Ipsos he has consulted and worked for some of the world’s leading companies including BRP, Unilever, The Home Depot, Ferrero, Diageo, Sapporo and Nike.

Kevin Hare

Executive Vice President | Dig Insights

Kevin is an Executive Vice President with Dig Insights. He leads a group of client-facing research teams that design custom research for clients across a range of industries including financial services, consumer packaged goods, telecommunications and food and beverage manufacturers. Prior to joining Dig, he led research for Rogers Communications including Insights for the communications, enterprise and media business units. He has been a featured presenter at numerous conferences including Quirks, MRIA National Conference, Association for Home Appliance Manufacturers (AHAM), Cable & Telecommunications Association for Marketing (CTAM), and as a guest speaker for Special Olympics Canada.

Ibrahim Tamim

Professor of Artificial Intelligence | Humber College

Ibrahim Tamim is a Professor of Artificial Intelligence at Humber College, specializing in machine learning, software development, and the enhancement of 5G and 6G networks. He earned his Ph.D. in Software Engineering from Western University, London, Canada, and has made significant contributions to networking and machine learning. His research focuses on developing optimization and machine learning strategies to enhance network reliability, security, and performance, leading to publications in prestigious IEEE conferences and journals. Beyond academia, he is an experienced engineer who has worked extensively with Ciena and the National Research Council (NRC) Canada, applying his expertise to real-world challenges.

Networking Hosts

Elizabeth Nowicki

Senior Manager, Customer Insights | The Home Depot Canada

Meaghan Costa

Research & Evaluation Specialist | John Howard Society of Ontario

Hannah Cook

Research & Evaluation Analyst| John Howard Society of Ontario

George Joseph

Senior Research Manager | BrandSpark International

Felicia Colasanto

Senior Research Manager | BrandSpark International

Rhian Foley

Manager, Customer Research | Canadian Tire Corporation

Nisha Bagdawala

CPA, Managing Director | Talent Advantage